Sunday

Where do you want to be in a year?

Even if you don't believe the sky is falling (I don't), you probably recognize that it's a tight market for restaurants. The NRA put out stats showing that the Restaurant Performance Indexhas hit an all-time low, the University of Michigan's consumer survey indicates consumers are less confident about the future, and most media outlets are predicting doom and gloom.

Regardless of the reality (this economy compared to other downturns in the past), consumer perception is a powerful force that is affecting your business. Many people, myself included, see this economy as a chance to grow your business, to gain market share and position yourself for the years to come.

I wanted to share, then, a blog post that focuses on the positive and offers some good advice as to how to control your own perceptions, project a feeling of prosperity, and attract more customers. It's called Is Your Mindset Holding You Back? and it offers some thoughtful questions as to how all of perceive our current situation, and what to do about it.

No comments: